Eyeshadow primer helps shadow remain crease-free once on the lid. My eyeshadow tends to flake when I blink. Before buying this product, I often substituted concealer for primer. I bought Too Faced Shadow Insurance Eyeshadow Primer during Sephora’s VIB sale. This product is a mess-free alternative to using concealer as primer.
This primer comes in a squeeze tube with a nozzle on the end. It is lightweight, and durable for travel. The print on the package is simplistic and elegant. You should shake the tube before dispensing the product, as it tends to separate.
Too Faced Shadow Insurance is beige, with a non-greasy formula. It blends into the lid to create a blank slate for shadow application. The best method for use is to blend it into the lid with your fingertip. Using primer increases the longevity and vibrance of the eyeshadow colours I use. A tiny dot of product covers my entire lid.
Too Faced Shadow Insurance retails for $24 at Sephora.