Tips and tricks

3 Key Tips for Aspiring Beauty and Lifestyle Bloggers

Hello, lovelies!

I always enjoy sharing tips and advice with new beauty and lifestyle bloggers. When I began blogging over three years ago, I didn’t quite realize how much I would learn and grow as I continued to craft my blog. There are many pieces of advice I could give a new blogger, but here are my favourite tips. Whether you are a new or seasoned blogger, I hope you find these tips helpful!

1. Find your niche 

There are many beauty and lifestyle blogs on the web. Finding a specific niche for your blog will help you find your writing voice and set your blog apart from the rest. If there is a specific topic within the broad spectrum of beauty and lifestyle that you are passionate about, make that your blog’s focal point. For example, I like to focus on writing a weekly beauty product review, and publishing weekly tips.

2. Plan ahead to sustain your blog

Pre-planning post ideas is the main way that I sustain my blog. It’s a good idea to have a plan of how you will maintain your blog, types of content you’ll post, and a posting schedule. Planning ahead and writing focused content will also help you curate a consistent readership among your blog’s audience.

3. Focus on writing great content instead of the numbers

This can be tough to remember as a new blogger. Every blogger dreams of having content read and shared by hundreds of people, but developing great content will keep readers coming back to your blog each week.

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I Swapped My Moisturizer for Maracuja Oil for A Week

Hello, lovelies!

I recently received a sample of Tarte Cosmetics Maracuja Oil with purchase at Sephora. Maracuja oil is derived from the maracuja fruit, and contains vitamin C and essential fatty acids to moisturize and heal acne-prone skin. I decided to replace my usual moisturizer with maracuja oil for a week to find out how it would react with my dry, acne-prone skin.

How I used the maracuja oil 

I applied the maracuja oil each morning after cleansing my skin. Instead of applying my usual moisturizer, I let a few drops of maracuja oil dry into my skin. I applied the oil for seven days without using other moisturizing products in my skincare routine to determine the performance of the product.

The Results

After testing Tarte’s Maracuja Oil, I have mixed feelings. The oil felt soft and smooth on my skin. On days when the weather was warmer, the oil left a slight sheen on my skin – it absorbed, but not fully. About halfway through my moisturizer switch I noticed that my skin began to breakout. My skin is typically acne-prone, and while maracuja oil is helpful to heal acne, I believe that it added too much oil to my skin. Overall, if you have dry skin, I would recommend trying maracuja oil. For those of you with dry, acne-prone skin I would recommend testing the oil for 1-2 days to observe whether the oil may contribute to further breakouts. While I was excited to try an oil in my skincare routine, this challenge did not agree with my skin.

Have you ever tried a maracuja oil? What were your results? 

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3 Reasons Why You Should Start Listening to Podcasts and My Top Recommendations

Hello, lovelies!

I recently began listening to podcasts and it’s truly been a life-changing experience. With a range of topics and hosts, podcasts offer a window into education, information, and passion. I’ll highlight a few of the podcasts I’ve listened to lately below, but here are my top three reasons why you should start listening to podcasts!

Reason 1 – Get Inspired: What inspires you? What motivates you? Chances are, there is a podcast out there that relates to your interests or hobbies. Finding a podcast that you enjoy listening to can inspire you to find new ideas, find information on new topics, and inspire you to become creative.

Reason 2 – Find a Creative Outlet: I enjoy listening to podcasts while I blog for the entertainment value and to spark my creativity. Listening to podcasts is a way to enhance your creativity and explore new ideas.

Reason 3 – Optimize Your Time: Listening to a podcast during your daily commute or while you’re waiting for something is a great way to pass time. Listening to podcasts while engaging in other activities will help your day, commute, or daily tasks fly by!

My Recommendations 

Approachable by Samantha Ravandahl and Alyssa Anderson 

If you’re a makeup lover like me, you’ve likely heard of Samantha Ravandahl. Sam is a is a beauty and lifestyle YouTuber who posts makeup product reviews, creates unique tutorials, and is one of the most unbiased, open vloggers in the industry. She recently launched a podcast with Alyssa Anderson, titled Approachable that discusses relevant topics including anxiety, alcohol abuse and millennials.

Dare I Say by Harper’s Bazaar

Harper’s Bazaar launched the podcast Dare I Say, hosted by Olivia Wilde (need I say more?) This podcast features a female celebrity guest each week with topics that include body positivity, activism, and diversity in the fashion/beauty industry.

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3 Things I Wish I Knew When I Started Blogging

Hello, lovelies!

Blogging takes time and effort. I’ve learned a few lessons since I began my blog, and have compiled a breakdown of some of things I wish I’d known when I started my blog that I will share with you.

Maintaining social media can be tiring

It takes time and work to maintain various social media accounts. As I write this post, I mentally note that I’ve barely opened my Instagram app in days. I sometimes feel pressure to consistently post on my blog and social media, but it is a good idea to take a break from posting. Consistently posting and preparing content can feel draining and it’s important to acknowledge that it’s okay if you don’t have posts prepared for every day of the week!

Be passionate

Writing about topics that you are passionate about will majorly benefit your blog. If you aren’t passionate about your niche and ideas, you’ll find it difficult to make it as a blogger.

Joining social media groups in your niche will be helpful 

I’ve joined multiple Facebook and Twitter groups related to beauty and lifestyle topics since I began my blog. These groups are beneficial for multiple reasons. First, it’s wonderful to have a place where other bloggers share the same ‘language’ as you do. I also adore these groups when I’m stuck for inspiration. Finding new bloggers or content to read is an excellent source of inspiration when you encounter writer’s block.

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Tips and tricks

3 Effective Ways to Promote Your Blog on Social Media

Hello, lovelies!

Social media is an effective tool to promote your blog, connect with other bloggers, and expand your readership. I regularly cross-promote my blog on my social media channels and it’s exponentially increased my blog traffic! Here are three effective strategies to promote your blog on social media:

Integrate your blog and social media accounts 

Integrating your blog and social media accounts bridges the gap between each platform and your blog. People who are visiting your blog need an easy way to connect with your social media channels, and connecting both accounts ensures that the transition from blog to social media is seamless. I offer links to my Instagram, Twitter, and Facebook on my blog banner, and link my blog on each of my social media accounts.

Join social communities 

Facebook, Twitter, and other social media websites are good platforms to promote your blog’s content and connect with other bloggers. If you are new to social media communities, start out by joining conversations with other bloggers before promoting your content.

Update your blog posts regularly

When you share your own content on social media, it’s helpful to repost older blog posts. This is helpful if you have new followers who have not read the posts previously, or if you are planning to revitalize previously-shared content.

Do you have any tips to promote your blog on social media? 

 

 

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4 Essential Beauty Products to Travel With This Season

Hello, lovelies!

The inspiration for this post came while I was sorting through my makeup collection. With summer approaching, I began to consider which items in my collection are travel-friendly and compact. Here’s a list of my favourite beauty products to travel with this season!

1. Tarte Cosmetics Hamptons Weekender Contour Palette

I typically travel with separate blush, contour and highlight compacts. This set is ideal for travel as it contains all three makeup products in a single compact. It is lightweight and small enough to place in my handbag.

2. Huda Beauty Obsessions Eyeshadow Palette

Full-sized eyeshadow palettes can be difficult to travel with. Huda Beauty’s new Obsession Eyeshadow Palettes contain 9 pans of shadow, and a mirror for travel. I love that these eyeshadow compacts are versatile and lightweight.

3. Too Faced Better Than Sex Mascara Mini

I love packing mini mascara tubes in my makeup bag when I travel. I’ve used mini tubes of Too Faced Better Than Sex Mascara for a few months now and they are quick and easy to apply.

4. Laura Mercier Translucent Loose Setting Powder Mini

Laura Mercier’s iconic setting powder usually comes in a heavy jar. I was delighted to find a travel-sized jar during my latest Sephora trip. This mini version of the powder is small in size, and lighter than the full-sized jar. This is a perfect travel-friendly setting powder if you don’t like travelling with full-sized jars of loose product.

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Tips and tricks

3 Creative Ways to Use Blush In Your Daily Beauty Routine

Hello, lovelies!

Blush is for more than just adding colour to your cheeks. There are multiple ways to add blush to your daily makeup routine. A beautiful blush shade is a versatile for the eyes, cheeks, and lips.

Turn your favourite shade into a nail polish colour 

Crush a small amount of blush to turn it into a powder before mixing it into transparent nail polish. After adding the blush, shake the nail polish bottle well to blend the colour. Apply it to your nails the same way as other nail polishes.

Blend out tan lines

Do you have any unwanted tan lines? To cover (or blend out) tan lines, dip a large, fluffy brush into a light blush shade. Blend the blush into your skin to block out tan line.

Create a monochromatic colour palette 

Blush is an ideal tool for creating a monochromatic makeup look. With just one product, you can add more vibrance to your face. Apply your favourite shade of blush to the eyes, lips, and cheeks for monochromatic makeup. I like to create this look with peach or pink blush.

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