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3 Common Blogger Mistakes You’re Probably Making and How to Avoid Them

Hello, lovelies! There’s no single way to blog, but there are common mistakes that new bloggers can make. I started my blog over a year ago and learned a lot of these mistakes myself. With a few tweaks and tips, I overcame these mistakes to improve my blogging. These are 3 common mistakes:

NO PROMOTION

Publishing a new blog post on your personal Facebook page is one way to increase page views, but your content is likely to only be seen by your Facebook friends list. Posting to Facebook is not enough. Share your content on other social media websites, or groups dedicated to blog promotion to increase your reach and page views. A helpful hint is to tell your audience about the blog post, instead of simply leaving the link on the page.

NO OR LOW QUALITY PHOTOS

Blogs are largely about visuals. I like to include one main photo that captures the essence of my blog post. If I am writing a product review, I will often also include swatches of the product to demonstrate the colour/texture. Multiple editing tools exist to enhance and refine your photos to make them more appealing. Practice makes perfect, and keep practicing your photography until you’re happy.

NO PLANNING/CONSISTENCY

I publish new blog posts 3 times a week. I publish on Monday, Wednesday, and Friday while devoting each day to a specific topic. I plan my posts extensively before I begin to write them, and this actually speeds up the writing process. Consistency is key to maintain an active following. Try using a calendar to schedule content and keep your blogging on track.

What are common mistakes you made as a new blogger? Do you have any tips to share to avoid common mistakes?

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4 At-Home Workouts You Can Do In 30 Minutes or Less

Hello, lovelies!

Working out from home is the new going-out. Whether you were excited that your local gym closed, there are a ton of ways that you can get your sweat on from the comfort of your own home. Here are four of my favourite home-based workouts that you can try today!

1. Sydney Cummings Youtube

Sydney Cummings is a certified personal trainer and fitness nutrition specialist. Sydney publishes new workouts daily on her YouTube channel. Most workouts require no equipment, but a set of dumbbells is required for some. (If you don’t have dumbbells at home, anything from soup cans to coffee cups would work!) Sydney offers workouts that range from 10-60 minutes. Her workouts include pilates, HIIT, strength-training, cardio, and kickboxing.

2. Popsugar Youtube

Popsugar offers at-home workouts that range from 10 to 45 minutes. Popsugar covers popular workout trends, with videos from P90X, Barre, and kickboxing. Each workout is fun and energetic. Most require no equipment, but some workouts suggest using a small set of dumbbells.

3. FitOn App

I recently discovered FitOn. This app has been a game-changer in my fitness routine. The app offers new barre, HIIT, toning, and strength-based workouts that are new, fresh, and innovative. If you’re looking to change-up your usual exercise routine, FitOn offers personalized workout plans that you can complete at-home.

4. Blogilates 

Designed by fitness instructor Cassey Ho, Blogilates offers full-length workouts. Cassey’s channel contains a variety of workouts that are pilates-inspired. Every workout is less than 30 minutes, requires no equipment and can be completed from the comfort of your home!

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3 Mistakes That Are Preventing Your Blog From Growing

Hello, lovelies!

I figured this would be a timely post as I return from an extended blogging hiatus! Blogging is not always easy. If you’ve never blogged before, it’s quick to assume that it’s a no-brainer job. I remember when I first began my blog, I was daunted and had no idea where to start. Once you write your first few posts the act of blogging will become easier. It’s easy to make mistakes that will stunt your blog’s growth, and here are three common ones!

You don’t post consistently 

Consistency is key when it comes to blogging. Writing content that is consistent and fresh will encourage your readers to return. I publish new content three times per week, and this routine works well for my blog. There’s no rule about how often you have to post, but bear in mind that posting content regularly is key.

Poor blog design or difficult navigation 

First impressions count. A blog theme that is easy to navigate and eye-catching will encourage readers to come back. When you first design your blog, it is important to keep in mind that it can be changed and built-up over time. I started with a bare, basic theme which I gradually modified and enhanced.

Neglecting your own voice 

This was a big thing I learned throughout my blogging journey! Striving to create perfect content and writing can prevent your own voice from shining through. Once I learned to stop striving for perfection, it became easier for my own tone and writing style to emerge.

 

 

 

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Tips and tricks

2 Tips You Need to Know When Kickstarting a Healthy Lifestyle

Hello, lovelies!

Becoming healthier may seem like a lofty goal, especially with the holiday season approaching (hello cocktails, baking and turkey!) Setting healthier habits and introducing small changes into your daily routine can make a big difference. Here are some of my favourite tips to kickstart a healthy lifestyle without embarking on a huge journey!

For every hour you spend sitting, get up and take a brisk 3-4 minute walk

Everyone knows that sitting too much is harmful to your health. Sometimes it may feel like devoting a large chunk of time to a daily exercise routine is impossible, but spacing small bursts of movement throughout the day is just as effective. For every hour you spend sitting, sprinkle bouts of 3-4 minutes of exercise into your day to increase your daily exercise.

Call foods ‘healthy’ and ‘unhealthy’ instead of ‘good’ and ‘bad’

Calling food ‘good’ or ‘bad’ automatically labels it. Truly, foods are not ‘good’ or ‘bad’ but rather they are ‘healthy’ or ‘unhealthy’. Relabelling your food this way introduces a mindset that may help you indulge in moderation by allowing yourself to recognize when a food is ‘unhealthy’ or ‘healthy’ rather than just on a restricted list.

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3 Things I Wish I Knew When I Started Blogging

Hello, lovelies!

Blogging takes time and effort. I’ve learned a few lessons since I began my blog, and have compiled a breakdown of some of things I wish I’d known when I started my blog that I will share with you.

Maintaining social media can be tiring

It takes time and work to maintain various social media accounts. As I write this post, I mentally note that I’ve barely opened my Instagram app in days. I sometimes feel pressure to consistently post on my blog and social media, but it is a good idea to take a break from posting. Consistently posting and preparing content can feel draining and it’s important to acknowledge that it’s okay if you don’t have posts prepared for every day of the week!

Be passionate

Writing about topics that you are passionate about will majorly benefit your blog. If you aren’t passionate about your niche and ideas, you’ll find it difficult to make it as a blogger.

Joining social media groups in your niche will be helpful 

I’ve joined multiple Facebook and Twitter groups related to beauty and lifestyle topics since I began my blog. These groups are beneficial for multiple reasons. First, it’s wonderful to have a place where other bloggers share the same ‘language’ as you do. I also adore these groups when I’m stuck for inspiration. Finding new bloggers or content to read is an excellent source of inspiration when you encounter writer’s block.

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Tips and tricks

4 Easy Ways to Save Money At Starbucks


Hello, lovelies!

Coffee is one of my favourite things. I drink it daily and it gives me the perfect energy boost. I am a frequent Starbucks customer, and enjoy trying new drinks and food items. Starbucks can carry a heavy price tag, so today I’m sharing my favourite tips to save money on your daily cup!

Join the MyStarbucksRewards Program 

This program involves earning Stars for every purchase. With each Tier of the program, you earn can earn free food and drinks after every 12 purchases. If you buy coffee daily, you’ll earn a free food/drink every two weeks! The program also has special promotions and Double Star Days to help you earn rewards quicker.

Create your own latte for the price of an espresso 

Order 2-3 shots of espresso hot or over ice. Add your own milk afterwards to create your own latte for less.

Bring your own cup 

I often bring my travel mug to Starbucks when I have a long study session ahead. Starbucks gives you a 10-cent discount when you bring your own reusable cup.

Brew your Starbucks coffee or tea at home 

I recently discovered the variety of Starbucks K-Cups that exist for my Keurig. I buy a 12-pack of K-Cups for $11.99. My at-home coffee is still Starbucks brand, but it only costs about $1 per cup.

 Do you visit Starbucks? What is your favourite tip to save money on your daily coffee?

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3 Beauty Brands You Didn’t Know Originated From Canada

Hello, lovelies! 

As a Canadian, I have a soft spot for cosmetic brands from Canada. I reorganized my makeup storage drawer this weekend, and it inspired me to shine a spotlight on my favourite Canadian beauty brands. 

Bite Beauty 

Founded in Toronto, Bite Beauty features natural products for face and lips. The creamy lipsticks are handcrafted with both restorative and nourising benefits. I like that Bite Beauty products are crafted with natural ingredients, but still colourful and moisturizing. 

Nudestix

Nudestix are the ultimate busy-morning products. All eye, face, and lip products are formatted as crayons. The makeup range is both easy-to-use and create a flawless base. The Lip & Cheek Duo is long-lasting and creamy. The double-ended pen is lip colour, lip liner and cheek colour. 

CoverFX

This brand offers vegan and cruelty-free cosmetics. Each highlighter, concealer and foundation is customizable to fit your skintone. CoverFX was founded in Ontario. 

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Tips and tricks

3 Quick, Easy Ways to Grow Your Blog With Twitter

Hello, lovelies!

I frequently use Twitter to share links to my blog posts, but recently began to grow my blog with the platform. I shared my content but did not engage with my followers or fellow bloggers. Implementing a few simple strategies has not only grown my following but also increased my engagement on my blog.

Engage with your followers 

If you’re using Twitter to promote your blog posts, it is important to engage with your followers (and potential readers). It only takes 5-10 minutes to scroll through your feed and like, retweet, or comment on your followers Tweets. This not only increases your engagement, but it also increases the visibility of your account and blog.

Create a call-to-action

I recently posted a call-to-action and asked my followers to link their blogs in one of my Tweets. This was beneficial for two reasons – (1) I was able to explore new blogs and content; and (2) Connecting with other bloggers grew both my Twitter account and my blog’s follower count.

Add hashtags to your Tweets 

Adding hashtags to your tweet, or tagging a brand, will introduce your content to new readers who may not have found your blog otherwise. Exploring hashtags on Twitter also increases your visibility to brands you may want to work with.

Add images to your Tweets 

Tweets with images receive twice the amount of engagement than those without. Your tweet will stand out more than text-only tweets, especially if it the size is Twitter-friendly.

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Erin Angela’s Fall Bath and Body Works Haul

Hello, lovelies!

Bath and Body Works is one of my favourite stores to shop in. The delightful array of fragrance, candles, and soaps excites me for a new season. I typically stock-up on seasonal fragrances during the fall, winter and summertime. This is just what I did last week! Here’s a glimpse into my fall Bath and Body Works haul.

Vanilla Birch 3-Wick Candle

A single candle from Bath and Body Works lasts me forever. I tend to favour clean, fresh scents like vanilla, linen or sage. I picked up one Vanilla Birch candle and the fragrance notes of Madagascar vanilla, vanilla birch and sandalwood result in a delightful scent that reminds me of a cozy fall morning.

Beautiful Day Fine Fragrance Mist

I regularly repurchase fine fragrance mists from Bath and Body Works. Each fine fragrance mist contains 8 fl oz of product that typically lasts me throughout each season. The Beautiful Day fragrance is a delicious combination of daisies, apples and pink peonies. I typically wear this fragrance when I’m seeking a light, crisp scent.

Sweater Weather Fine Fragrance Mist

Hello, fall! Sweater Weather encapsulates the season in a bottle. This fragrance has crisp and cool notes, accented with crisp apple, autumn leaves and musky woods. I love wearing this specific fragrance when I’m ready to celebrate fall and cooler weather!

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Tips and tricks

3 Tips You Need to Know to Properly Clean Your Makeup Brushes

Hello, lovelies!

Are you guilty of neglecting to clean your makeup brushes regularly? Keeping your brushes clean is a great way to prevent product build-up and maintain clearer skin. Here are three tips you should know when cleaning your brushes!

Disinfect them

Spritzing an anti-bacterial spray onto your brushes will eliminate bacteria and it will dry quickly. This is a simple method if you are pressed for time! Simply spray your brushes and let them dry.

Clean them regularly

I like to use a daily brush cleanser after every use, and deep-clean each brush once a week. This is especially important if your brushes are exposed to air for long periods of time. I gently clean my brushes daily with a daily cleaning spray, and deep clean them weekly with a gentle soap.

Reintroduce softness into your brushes

Sometimes brushes can become hard and flat after cleaning. Introduce a dab of conditioner into the bristles of the brush to keep them soft and smooth.